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Welcome to the new Business.NJ.gov

Business.NJ.gov is your one-stop for the information you need to do business in New Jersey. If you're starting a business, try out our Starter Kits to quickly plan how to register with the State and comply with State rules and regulations. You can also explore a rich library of content—like hundreds of FAQs—and resources to help you manage, operate, and grow your business.

New Jersey’s business owners and entrepreneurs make the Garden State thrive — Business.NJ.gov is here to make sure you have everything you need to succeed.

Try the Startup guide

Create a Business Plan

Creating a business plan is one of the first steps you should take as a prospective business owner. It will help you to craft your game plan, hone your product, understand your customer base and guide your decision-making to set up your business for success.

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Filings and Accounting

Businesses have filing obligations for Federal, Municipal & State-level taxes, as well as a requirement to submit an Annual Report. Find information on relevant due dates and reporting responsibilities.

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Contract with the State

Each year, the State purchases billions of dollars of goods and services to keep the city running and provide services for its constituents. There are many opportunities to do business with the State, but businesses need to ensure they are properly certified and registered to be eligible for these opportunities.

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Choose a Business Structure

The legal structure you choose should suit the type of services or products you will provide. Consider your options to find the best fit for your business.

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Business Preparedness

Rising costs, wage increases, or regulatory changes can all impact your business, but there are ways to navigate these waters and maintain a successful business.

Go

Market Your Business

Even if you don't have a big marketing and advertising budget, you can implement a marketing strategy that connects with your customers and is right for your budget.

Go

Starter Kits

For some of the most commonly opened business types in New Jersey, we've put together a simple guide to help understand what you'll need to outfit your business with the right licenses and permits.

Go

Choose a Location

Do your research to find a great location for your business. Consider factors like demographics, lease terms, and whether your business is allowed by zoning and building regulations before you sign on the dotted line.

Go

Create a Business Plan

Creating a business plan is one of the first steps you should take as a prospective business owner. It will help you to craft your game plan, hone your product, understand your customer base and guide your decision-making to set up your business for success.

Go

Filings and Accounting

Businesses have filing obligations for Federal, Municipal & State-level taxes, as well as a requirement to submit an Annual Report. Find information on relevant due dates and reporting responsibilities.

Go

Contract with the State

Each year, the State purchases billions of dollars of goods and services to keep the city running and provide services for its constituents. There are many opportunities to do business with the State, but businesses need to ensure they are properly certified and registered to be eligible for these opportunities.

Go

Choose a Business Structure

The legal structure you choose should suit the type of services or products you will provide. Consider your options to find the best fit for your business.

Go

Business Preparedness

Rising costs, wage increases, or regulatory changes can all impact your business, but there are ways to navigate these waters and maintain a successful business.

Go

Market Your Business

Even if you don't have a big marketing and advertising budget, you can implement a marketing strategy that connects with your customers and is right for your budget.

Go

Starter Kits

For some of the most commonly opened business types in New Jersey, we've put together a simple guide to help understand what you'll need to outfit your business with the right licenses and permits.

Go

Choose a Location

Do your research to find a great location for your business. Consider factors like demographics, lease terms, and whether your business is allowed by zoning and building regulations before you sign on the dotted line.

Go

Business Preparedness

Rising costs, wage increases, or regulatory changes can all impact your business, but there are ways to navigate these waters and maintain a successful business.

Go

Market Your Business

Even if you don't have a big marketing and advertising budget, you can implement a marketing strategy that connects with your customers and is right for your budget.

Go

Starter Kits

For some of the most commonly opened business types in New Jersey, we've put together a simple guide to help understand what you'll need to outfit your business with the right licenses and permits.

Go

Choose a Location

Do your research to find a great location for your business. Consider factors like demographics, lease terms, and whether your business is allowed by zoning and building regulations before you sign on the dotted line.

Go

Resources

You know what running a successful business will look like, but you may need help to get there. Browse featured organizations, websites, courses, guides, incentives, and tools to help you on your way.

Financing and Incentives

Whether you're looking for startup capital or considering a loan to finance the expansion of your business, a variety of opportunities are available through various lenders and programs.

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Business Resources

There is no substitute for expert advice. Receive hands-on guidance on business planning, taxes, marketing, and much more.

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One-on-One Support

You’re not alone. You’re not alone. The Business Action Center is here to help you with everything, from gathering information to obtaining permits and licenses.

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Starter Kits

For some of the most commonly opened business types in New Jersey, we've put together simple guides to understand what you'll need to outfit your business with the right licenses and permits.

Go

Build Your Capacity

Plan a Business

You’ve come up with a great idea and want to turn it into a great business. What's next? Learn more about what it will take to get your business up and running.

Plan

Start a Business

You’ve decided to start a business and now it's time to legally register it. Use the Startup Guide or review the Starter Kits to see if a quick how-to-guide is available for your type of business.

Start

Operate a Business

Your doors are open, so what’s next? Educate yourself on important dates, laws, and local resources to help you succeed.

Operate

Grow a Business

Business is good and it’s time to expand. Discover the information and resources you need to grow your business and thrive.

Grow

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Business.NJ.gov is brought to you by:

Office of the Governor, State of New Jersey
New Jersey Business Action Center
New Jersey Economic Development Authority
New Jersey State Office of Innovation