Business Names

From alternate names to DBAs, find out everything you need to know about forming your business name in New Jersey

Your business name is the name you will use to represent your business. The process of registering your business name differs depending on your legal structure.

If you are an LLC, C-Corp, S-Corp, LP, or LLP you should check if your business name is available with the New Jersey Department of Treasury. If your name is available, you will reserve your name when you submit your business formation documents. You will need your business Certificate of Formation to officially register your business name. 

If you are a sole proprietor or a general partnership, and you do not want to use your personal name as your business name, you can register a business name at your local clerk’s office.

Once you have found your business name, check out our business registration guide.

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